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Pine Events & Interieurs - Adeboye Segun #inthespiritofenterprise

Posted by Unknown Selasa, 04 Februari 2014 0 komentar

Tell us about yourself

Name: ‎Adeboye Segun.

Male Model, Event Planner, Interior Decorator

‎‎Tell us about your business

Pine Events & Interieurs
Started 2008
Services : Home & Office Interior Decoration
* Venetian Blinds
* Sales & Supplies of Duvet and Bedspread
* Event planning & Decoration
* Customised Branded Polo T-shirts

What is the idea behind the name Pine Events & Interieurs

I have got this likeness for Pineapple as a fruit,and the sweetness it possesses, while Interieur is a French word: meaning interior,having to do with inner part of something,especially in the home and office conduciveness.

So Pine Events & Interieurs add flavor,style,creativity,uniqueness,and quality to your events and interior decoration.

‎‎How did you get into this line of business?

As far back as I can remember, I have always loved the idea of being a creator and empowering others. I have got passion for what am doing at the moment with an artistic,and creative approach in planning,organizing, and managing events,also making sure that homes and offices are conducively clean,and properly arranged to entertain or welcome guest or visitors.

........As you know looking good is good business.

What are the main challenges you face and how have you overcome them.

Getting to execute impromptu jobs,especially when resources are not available or are difficult or scarce to get, mostly for events. Disappointments or turn down from clients,when you've given them ideas, prepared proposals and concept, just for you to notice that your idea has been contracted to someone else, it makes me go crazy

How will you summarize your journey so far?

It has not been easy, as you know, nothing good comes easy, but all thanks to God. I am not satisfied with my present position though, still need to expand to the greatest level.

Where do you see Pine Events & Interieurs in the future?

Pine Events & Interieurs, in the next couples of years and in the future will be ranked among the best, executing jobs for multinational companies. We'll be in a place where clients and members of the public cannot do without our services.

Given another chance, will you do this again?

I will always want to do business again and again,because of the entrepreneurship spirit of business mind I possess.

Think you might need Pine's services? Contact them on 08173919114 or 08029736265

Cheers guys!

Baca Selengkapnya ....

Memoirs of a Lagos City Hustler (LCH) - 2014 #leggo #LCH

Posted by Unknown 0 komentar

And kennedy is back! Welcome Ken, we missed you here.

Its the new year, how I miss writing, I guess the slow January got its toll on me. I wasn't all idle, I picked up an e-book on strategic management(for those that are friends with the Flintstones, its an electronic book you can read on a computer or mobile device). Okay, so what is strategic management and how does it affect entrepreneurs?

Strategic management is that aspect of Business that deals with the major intended and emergent initiatives taken by general managers (on behalf of or by the owners), involving utilization of resources, to enhance the performance of an organization in their external environments. It entails specifying the organization's mission, vision and objectives, developing policies and plans, often in terms of projects and programs, which are designed to achieve these objectives, and then allocating resources to implement the policies and plans, projects and programs(long story shey??), simply it is setting an achievable plan, rules, guidelines, mission and vision and you set out to achieve it.

In today's highly competitive business environment, budget-oriented planning(planning with a said amount) or forecast-based planning(anticipating sales) methods are insufficient for a large corporation let alone a small business to survive and prosper. Your business must engage in strategic planning that clearly defines objectives and assesses both the internal and external situation to formulate strategy, implement the strategy, evaluate the progress, and make adjustments as necessary to stay on track.

Environmental factors internal to the business usually can be classified as:
Strengths (S) or Weaknesses (W)
Those external to the firm can be classified as Opportunities (O) or Threats (T).
Such an analysis of the strategic environment is referred to as a SWOT analysis. The SWOT analysis provides information that is helpful in matching the firm's resources and capabilities to the competitive environment in which it operates. It is instrumental in strategy formulation and selection. (Whew...boring shey, let's jump to the cool part)

STRENGTH

A firm's strengths are its resources and capabilities that can be used as a basis for developing a competitive advantage. Examples of such strengths include:
Patents
Strong brand names(not the church-like names, (wait o, what's wrong with a church-like name? Hian))
Good reputation among customers
Cost advantages from proprietary know-how
Exclusive access to high grade raw materials
Favorable access to distribution/delivery networks
Technological know-how
Social media integration and adverts

WEAKNESS

The absence of certain strengths may be viewed as a weakness. For example, each of the following may be considered weaknesses:
lack of patent protection(when you do not brand your products)
a weak brand name
poor reputation among customers
high cost structure
lack of access to the best natural resources
lack of access to key distribution channels
Lack of social media knowledge
In some cases, a weakness may be the flip side of a strength. Take the case in which a firm has a large amount of manufacturing capacity. While this capacity may be considered a strength that competitors do not share, it also may be a considered a weakness if the large investment in manufacturing capacity prevents the firm from reacting quickly to changes in the strategic environment.

OPPORTUNITIES

The external environmental analysis may reveal certain new opportunities for profit and growth. Some examples of such opportunities include:
An unfulfilled customer need(there will always be a customer need that needs to be filled e.g ordering taxi, getting a gift, paying bills, etc)
Arrival of new technologies(eg cashless policy, delivery companies etc)
Loosening of regulations
Removal of international trade barriers

THREATS

Changes in the external environmental also may present threats to the firm. Some examples of such threats include:
Shifts in consumer tastes away from the firm's products
Emergence of substitute products
New regulations
Increased trade barriers

So why not analyse your business today, grab a pen and write out all your strength and edge over your competition; your weakness that makes someone in your genre of business better; foreseeable opportunities in your business and threats posed by either the government or other external sources to your business.
Bear in mind, every weakness can be overturned and fine-tuned into a strength and every threat can be an opportunity(as well as vice versa).

Infact, I challenge you to send me your SWOT analysis to my email for review(tundebisi87@yahoo.com)
Now that we've learnt something new, LCH(the funny and narrative hustler genre resumes next week)
I wish you a very successful business year!!!

Baca Selengkapnya ....

How to stay Motivated.......

Posted by Unknown Minggu, 02 Februari 2014 0 komentar

Sometimes you read stuff from others and you simply have to share. This short piece is from one of my teens at church. I like the points he highlights as well as the way he presents them. We all do need motivation every now and again, so this is worth the read.
Cheers..

Motivation is elusive

Yea, there are many times when you just don't care enough to try.... Found this picture on http://john.do/ and borrowed it because it just captures the struggle to stay motivated

Here are some of the most popular techniques.

1. Take a Break

Taking a break is an obvious fix, but effective. It clears your mind and can even increase your creativity: exposing yourself to new ideas can help you be more creative in your own field. Some people claim to have their best ideas in the shower, or when they’re not actively thinking about

2. Think about Your Customers

One big difference between online businesses and brick-and-mortar stores is the customer interaction, and it affects motivation. While small business owners might see smiles and happy faces all day, other entrepreneurs are (more often than not) staring at their computer screens.

3. Think about Your Team

If you forget why you’re doing this, your cofounders and employees might help remind you. Like your customers, they’re also benefiting from your work: they get exciting jobs and the chance to create something new.

4. Get Social

Talking to other entrepreneurs can be reassuring when you’re feeling down (This worked for me on Friday). In particular, it helps you realize that the ups and downs of start-up life are perfectly normal.

5. Get organized

If motivation is the drive to accomplish something, obviously we can’t feel motivated to do things we think are impossible. So when work starts to feel impossible, you can lose your motivation. To get it back, get organized and convince yourself that you can do it .

6. Do something new

A lack of motivation can also come from a feeling of boredom, and shaking up your routine may be just the ticket.

7. Take responsibility

Many people are drawn to entrepreneurship because of the independence. When motivation wanes, remembering that everything is on your shoulders – your actions will determine the success or failure of your startup – can be a motivator. Deadlines and penalties can motivate, even though they are negative incentives.

8. Learn to get focused.

9. Rediscover your inspiration

This is really the root. Remember why you were ever motivated in the first place: why you’re doing what you’re doing. Suck it up, If all else fails, a few entrepreneurs said, just suck it up. That
basically means: tell yourself that being unmotivated isn't an option. You chose this career, you chose this startup, and you are only one who can keep it going.

.....By Seun Jegede.

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Iya-eko - Tola Oredope #inthespiritofenterprise

Posted by Unknown Selasa, 28 Januari 2014 0 komentar

Tola and I go waay back, it was him who produced my final year CD. Even then, I knew that he would be one to do great things. Of course, he has had his fair share of failed projects, but he keeps going, no matter what. Today, he shares with us his new project.

Enjoy.....

Tell us about yourself

My name is Tola Oredope and I am a your typical regular, just taking one step at a time.

Tell us about your business

Since this is an Entrepreneurial platform, I think I should dissect your question - he he he.

To be sincere, this is not yet a business. Hear me out. I may be wrong, but I see a business as an entity that is trying to execute a well-defined business plan, based on an existing business model. For example, selling sugar is a business; as the business model for selling sugar is well known. Your success in a sugar business is how well you choose to execute the well-known business model. This includes, sourcing the sugar cheaply and selling it at a marked up price while reducing operational costs to maximise profit. Simple. There is nothing new or innovative going on there.

At the moment, I am involved in a startup that has the ability to carry out a wide range of experiments with various business models and pivots for as long as we don’t run out of cash. Investors in early-stage startups are aware of this, so they don’t expect you to make money but to build value. Once you have built value, which is also known as your “value proposition” then you have the chance to experiment with various business models until you can find the best business model for your value proposition. This is when you become a business and your job is to execute your business model flawlessly or else you stand the chance to be eaten up.

Now back to the question, I am very fortunate to be involved in startup developing a platform known as Iya Eko. The whole idea is to build a platform that allows you to discover, collect, manage and share cultural images that inspire you. Think of it as a mashup of Instagram, Pintrest and WeHeartIt. For example, lets assume you are interested in seeing the trending knot wrapper styles at Edo weddings, where do you go to? Its now Iya Eko because we have the largest dedicated collection of not just knot wrapper styles but also of cat-eye makeup, Gele styles, Beads, Sequins Designs, Aso-Oke styles, Wedding Hijabs and lots more that you can just imagine. This is because we currently have over 20,000 images and counting of the Nigerian cultural experience as whole. Hopefully we can start extending our platform to capture the cultural experiences in India, Malaysia, Peru, Uganda and even places like Afghanistan. I believe we can do this and we are working hard to make this happen.

Having launched about only a month ago we have been featured by the local and international press. For example in Nigeria, all top four Nigerian newspapers - Punch, The Guardian, This Day and Vanguard - have featured us. Media outlets in the Middle East, South East Asia, UK and the US have all featured as they see us as the future. But what we have is more than press features because our users also love the platform. I can hear you say “But people lie but numbers don’t lie". So here are the numbers - since launch 4 weeks ago, we have served over 16,000 pages via over 2,500 unique users with each user spending an average of 5 minutes on our website with little to no publicity.

What is the idea behind the name Iya-eko?

We wanted a name that brings together various cultures. For some reason I have been reading about Madam Tinubu of recent who was a well known adversary of the British colonial Government because she believed all cultures differ are made up of the same essence. This was hard to comprehend back then, but she was a visionary that went on to build her own financial empire. Long after her death, her activism was the stage for women like Fumilayo Ransome Kuti and many more Nigerian women that traveled all around preaching that same message - “We are all the same even though we are from different cultures and backgrounds” - This is the simple message of Iya Eko – even though our locations may differ, our cultures are similar and made up of the same essence. This is was Iya Eko stands for and hopefully, this is what we will show to the world.

How did you get into this line of business?

I have always believed in the power of the well-managed crowd. Notice I said, "the well-managed crowd" not just any crowd because too many hands always spoil the soup, if they are not well managed. From the first Chemical Year CD that I created with yours truly as far back as 2001, (I was a part of this! Yaay me) I believed that people need to have choices. Back then, I challenged the notion of "One person One picture" yearbooks that were the norm and asked why can’t one person have 10 pictures, a video, their song of choice and their own profile colour? This was way back when Mark Zuckerberg was still in secondary school and biggest search engine was Altavista. Everyone thought it was a stupid idea and it could not be achieved expect for Sade and her team and the rest is now history.

The same principles lie in the heart of Iya Eko - Why should my online experience of Nigeria be based on what BBC and CNN decides to show me? Cant the ordinary people of Nigeria show me themselves? How can see the trending fashion on the streets of Kano? Why should one fashion editor sitting in lovely air-conditioned office decide who wore the best Gele last weekend? Why can’t you show me all the Geles and let me decide for myself which one is the best? This is why we decided to build the platform.

What are the main challenges you face and how have you overcome them.

I have got millions of challenges but my main one is building an A+ team. I spent my last week speaking to over 22 prospective co-founders and advisors but for some reason I can’t seem to find a perfect match. This is not because, I want too much but it seems like everyone I meet already has a pre-planned agenda or just wants to ride on our current publicity. I really want people that are passionate about the Iya Eko idea and can help in driving it forward.

We are glad that the core platform is working quite well but we still need to work on the UI design, external facing APIs that will allow our users embed their collections on their websites and most importantly finalize our deals with prospective partners. All these require a lot of dedicated time and I don’t mind any help that I can get.

How will you summarize your journey so far?

It’s been hard, very hard. I have experienced the good, the bad and the ugly. A lot of rejections, negative feedback and skepticism but I have no choice, as I have bitten the fruit and I have to carry on. But there are also good times, for example, when I get messages from Nigerians living in Russia saying they spent 3 hours on the website as it their only connection back home or a well known investor from Silicon Valley sees our Quantcast profile and agrees to chat with me. Those times are priceless.

Where do you see Iya-eko in the future?

I see Iya Eko as a platform that inspires people around the world.

Given another chance, will you do this again?

Definitely, Yes!

So what are you waiting for, visit www.iyaeko.com and start sharing. Cheers!

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Eniola Raji - Hydrateq #inthespiritofenterprise

Posted by Unknown Senin, 20 Januari 2014 0 komentar

Hi guys. I went out yesterday to buy me some cardboard paper! I am in dire need of some motivation. I'm going to write out my goals and God's promises for me boldly and put them around my wall. Sometimes we just have to do unusual things to keep our dreams and vision alive!

We resume our entrepreneur showcases today with a man. Last year had so many women and I could have come across as biased. This year, I will make an effort to balance the gender.

This is a case of "big things a gwan"! Who says there are no opportunities? Read Eniola Raji's story.

Enjoy........

Tell us about Yourself.

My name is Eniola Raji. I was born on the 8th of January. I’m the 3rd of a family of six children. I’m a Christian, a Nigerian from Ondo state (There's just something about we Ondo people! *dodges stones* haha). I’m married to the most beautiful person I know, Abimbola, and we are blessed with a Son, Jotham.

Tell us about your business.

Hydrateq Interactive Systems Limited is a Pan African Company which provides audacious and innovative Touch and Gesture Technology Solutions, as well as other cutting edge technology solutions. The company specializes in the manufacture of touch systems, having product distribution network currently spanning Africa.

Hydrateq, in partnership with Portuguese based Edigma Group (DisplaxTM), provides turnkey solutions to various industries, businesses and market sectors. We are able to scope, conceptualize, design, deliver and manage global projects and deployments.

The company leverages its skills and competencies with strategic partnerships in deploying cutting-edge solutions in a bid to satisfy our clients’ yearning for increased customer loyalty and satisfaction, reduced operational cost and increased brand visibility.

How did you get into this line of business?

Well, I did not stumble on it. I grew up in a Civil Engineers home who likes to build all sorts of stuff, my father. I grew up knowing how to use different tools for different projects. I learned plumbing, carpentry, welding and all sort of stuffs from my father and his engineers.

I used to design all types of conceptual machines, vehicles, sub-marines, personal carriers and lots of other things. I had this book where I kept all my designs.

In June, 2010, I came across one of my designs in a local newspaper, a flying car designed for the U.S Military built by ATX, an American company. At this time, I was working with a finance company and this made me realize that I was on a wrong boat. I started doing some research and this eventually led to setting up Hydrateq.

What inspired you?

Wow, I would say the beauty and power of technology has always inspired me. I have this unexplainable ability to see how things work, how machines, parts and different things come together to do what they are built to do. I’m also inspired by art. It’s not just the ability of a piece of technology to do what it’s built to do; it’s also the beauty it adds to the environment.

What are the main challenges you face and how have you overcome them?

Challenges are everywhere. Disapproving parents (This seems to come up, repeatedly), harsh business and operating environment, lack of skilled human resource and scarce funds make the top of the list. Every challenge is peculiar in the way you try to manage or solve them. One thing has kept me going; God, and a defiant resolve to remain focused on the vision He has given me.

How will you summarize your journey so far?

My journey has been interesting. It is laden with so many good times and challenging times. But in all, God has been good to me, my family and my business.

Given another chance, will you do this again?

Absolutely, but I will do it better and make less mistakes.

Want to know more? Or know someone who might need these? Contact Hydrateq;

Website - www.hydrateq.com.ng

Twitter - @hydrateq

Facebook - https://www.facebook.com/Hydrateq

Baca Selengkapnya ....

#inthespiritofenterprise .....2013 line up

Posted by Unknown Selasa, 14 Januari 2014 0 komentar

Before we resume with our entrepreneur showcases for the year, I thought it might be nice to do a recap of all the ones we featured last year.

More grease to their elbows!

The beginning - How it all began.

1. Infant and toddlers corner - Olufunke Oluyemi
2. Nelson grillz - Nelson Ogun
3. Ion Jewelry - Ibironke Nihma Oduniyi
4. Smids animation studios - Damilola Sobowale
5. Mybizhubstore - Chibuike Wogu
6. Anq-ara - Kennedy Ifedolapo Adetayo
7. Revamp Definition - Chinenye Obi Okoye
8. Chic carpenter - Padebi Ojomo
9. The land is green - Kehinde Olagbenjo (Co-founder)
10. Sora tulip - Hilda Shangotola
11. Tootsy interiors and more - Oluwafunbi Fatore
12. Ninekay stitches - Nkemdilim Adeniran
13. Omoalata - Kashope Badaru

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Memoirs of a Lagos City Hustler (LCH) - Part 9 #LCH

Posted by Unknown Rabu, 08 Januari 2014 0 komentar

Its was fun when I'd wake up by 10a.m. when everyone in the house had either gone to work or school, reading a newspaper while taking a dump, seeking attention and getting pseudo-relevance on twitter and other social media.….and GBAM!!! You go to the kitchen, no pot on the cooker and the fridge is locked!!!….like seriously?!….at this point, reality dawns on you…you've become a parasite to even your folks! Close to 27 with over 400 or more applications, 32 calls for interviews, 20 interviews, 12 offers…and still no job(sustainable and secured one I mean) and my parents were pretty fed up with my case and demands. (whiny baby, boo hoo)

Business had been slow and I hadn't paid any bills of late in the house! All I did was sleep, bury myself in my computer locked in my room and eat! Its not that the jobs weren't coming but after being a contract staff on a world bank project, the bar had been raised, I wouldn't settle for anything less! I enrolled for my MBA a while back and that served as an excuse for some time but lectures were just for weekends and ASUU succeeded in dragging an 18 month programme to its third year….what's more, my account balance kept mocking me and the little money I made or raked from my folks went to; recharge cards, loading my nairabet account, subscriptions(DSTV, modem, blackberry and my cute android), investing in the small t-shirt business I had been running and to my sisters(they don’t care if I’m jobless). Though I didn't make extras, I made just enough to get me by in the month….then one day I sat down to retrace my steps, there had to be more to making a living than just getting a job if only I could just put more dedication into all I the work of my hands. The regular street hustle could become a regular business if I streamlined and concentrated efforts on a few, I thought.

I started consulting for other entrepreneurs, sourcing and procuring for firms from toiletries to gadgets, I printed my business cards and next I knew, satisfied customers were referring me to friends, I did not go to school to stroll around computer village looking indifferent from those just trying to make a living. I had become a link between those that have (and are willing to part with) and those that need(and are willing to pay for it). I once bought a cow for an client just coming in from Haaj and a carton of Nollywood movies for a family in London. Yea, I am badht like that!

Now people add me up on BBM just to help them push their wares, upcoming artistes call me to connect them to music sites, event planners and managers call to confirm market prices, friends call to get apps, pastors call to send bulk sms to members etc and oh yea, I call my parents once in every few days since I left their house...no more locked fridges and empty pots; just me calling out on my dreams!

Baca Selengkapnya ....

Memoirs of a Lagos City Hustler (LCH) - Part 8 #LCH

Posted by Unknown Sabtu, 28 Desember 2013 0 komentar

This is my chance to post all the backlogs from my hectic week before. Kennedy was on time with submitting this, it was me, all me. No vex abeg.

LCH 8........

Emeka and Nkiru were taking a romantic walk down the beach one cool night. Emeka grabs Nkiru's hands, draws her closer to him, kisses her & says, "Baby! You know I love you. There's no one here. Its just us. Let's do WEEWEECHU. Nkiru looks around and says, "My love, I don't want to do WEEWEECHU please". Let's just hold hands & cuddle."Emeka agrees. After a while, Emeka asks her again, "Oh baby! Please my love! Let's do WEEWEECHU!"Nkiru replies: "Baby, don't rush me. I don't want to do it. I just want to be wrapped in your arms" Emeka calms down.After a longer while, Emeka couldn't hold it any longer. He says, "My heartbeat, its not fair oh! Let's do WEEWEECHU nah! Since last year oh!" Nkiru reluctantly agrees! So Emeka immediately grabs her closer to him, hugs her tight, brings out the guitar strapped to his back & they both start singing: "WEEWEECHU A MERRY CHRISTMAS! WEEWEECHU A MERRY CHRISTMAS! WEEWEECHU A MERRY CHRISTMAS! AND A HAPPY NEW YEAR!!!!!" See your dirty minds! What were you thinking WEEWEECHU was?

Okay, I got you there right?! Its the week of Christmas, decorations everywhere, 'Loooooooong' queues at checkouts in the mall, no where to park on Lagos island, busy shoppers bumping into each other in idumota, answani, trade fair etc, cocks have stopped crowing for fear of being killed for the season, crazy church end-of-the-year revival posters, LASTMA and FRSC having a field time on unsuspecting drivers (I had my fair share of this, by the way), Customs seizing anything and everything, 13th month bonuses, hampers(sade berra send mine too), children crying for Christmas clothes, friends booking a spot at your yearly family party and not to forget a Look back into 2013.

I did a survey on all SMEs on my contacts last week, out of 120 interviewed; 85% believed 2013 wasn't good for business, 55% blamed it on the government, some blamed it on the big malls springing up everywhere, some blamed it on companies training everybody on previously respected crafts (events planning, forex, ankara crafts, soap making etc) others blamed it on lack of funds, a few blamed it on the new start-ups like dealdey, jumia, OLX etc. But I noticed a trend about all those that complained, they have not been able to move with the world and adopt social media as a business tool.

In recent years, social media has become a huge and integral component of how people spend their time online. Between wikis, blogs, Facebook, Twitter, and many others, people are spending enormous amounts of time on websites used to share information and connect with people. Not surprisingly, people are easily connecting with others and sharing information (and complaints) more than ever before.

Many people get their news, gossip, and friendship updates via social network sites, sometimes even before breakfast from the convenience of their mobile phone or laptop.(OK,let's get geeky a bit) Social media can be defined as a website or internet service that allows users to interact with each other and create content instantaneously. Examples include Facebook, MySpace, YouTube, Flickr, Twitter, etc. These online media facilitate conversation as opposed to traditional media, which delivers content but doesn't allow readers/viewers/listeners to participate in the creation or development of the content. Social media allows people to share content such as life updates, pictures, videos, quotes, or anything the user creates or finds interesting and wants to share.

This has made companies adopt social media as a business tool to share product information, get feedback, receive and treat complaints and have a real-time review of their products. Let me quickly iterate two of the famous social media platforms you can adopt for your businesses and how to go about it

FACEBOOK

A typical Facebook page consists of the insights (number of likes, percentage likes per week, reach of post etc), contents (posts, pictures, links, etc) and the overall design. As an SME trying to cover more ground, it is only expected that you have a Facebook page and a standby IT team(your team could be yourself and a sibling or spouse) to constantly monitor and reply posts.

The number of page likes shows how popular the company or business is. This can be boosted by promotions on websites, social media PR companies and referrals/promo from known fans, post boost, Facebook adverts. One could also pay PR companies to get likes (it is an average of 10,000 naira for every 1000 Facebook likes they fetch you).

It is one thing to have a popular Facebook page, it is another to keep it popular, that is where unique content creation, quizzes, quotes etc comes handy.(If you need help opening a facebook page, promoting and/or maintaining it, you should be talking to me...just call me 08059848080)

TWITTER

Twitter is a micro blogging site that allows sharing of information, pictures, videos etc in very few concise words. Online shopping sites and multinationals use it for adverts, product review and promotion as well as complaint reviews. A simple problem can soon turn to a trend on social media and bring down any government, company or individual (look what happened to Justine Sacco!)

Twitter pages unlike Facebook, involve followers rather than likes which creates the illusion of a more interactive platform and the need to satisfy your followers and listen to them. Trends and promotions are easier to start on twitter and PR companies can as well help promote the brand and fetch one followers and/or audience.

Okay I think I spilled too much on social media, I'm yet to receive hampers(hehehehehe....izz true na) from my dear readers, either ways I'm glad you all enjoy reading from us. In case you need any help with social media integration with your business, do not hesitate to give us a call....2013 is going out slowly, get ready for a prosperous new year!

Baca Selengkapnya ....

OmoAlata - Kasope Badaru #Inthespiritofenterprise

Posted by Unknown 0 komentar

Hi guys! Hope you are having a fantastic holiday. Nanny Mcphee took off on the 23rd, smack in the middle of all my hamper deliveries! I have a friend who insists keeping a nanny and one smallie is the key to sanity, I bet he'll laugh at me if he reads this. Anyways, I am a survivor and yes, the worst is over. Bless Jesus!!

For the first time ever, I shipped the boys off day before yesterday to spend some time with my sister in law (she's a life saver). Funny thing is, I miss all their "wahala" and can't wait to pick them up, lol!! Imagine. But while they're away, let me share the very last #inthespiritofenterprise story for the year! Sounds unbelievable that the year is over already. It's been a great year and it can only get better. Yes!

Let's meet Kasope Badaru, Omoalata herself.

Enjoy.....

1. Tell us about yourself

My name is Kasope Badaru, I am an IT person by profession. I graduated in 2006 and I worked on an 8 - 5 but quit my job 2 years ago to venture into entrepreneurship.

2. Tell us about your business

Omoalata as the name implies is "the child/son of a pepper seller or a pepper seller". What our business does for now is to package blended peppers. We plan to do other products later on, all centered around pepper, soups and stews. Basically we blend tomatoes, onions, tatase and rodo into a puree or paste, boil and pack and sell to end users or supermarkets.

3. How did you get the name Omoalata and how do people receive it?

To be honest, I can't really remember exactly how the name omoalata came about. I just remember it was a name that my partner and I just had in mind for a very long time, even though it wasn't really clear what we wanted to do with the name, we just knew it was food related. Over the years, travelling, going around, we got some exposure and saw the need for some partial processing of pepper to make food easy and faster to cook, considering that most Nigerians use pepper in some form or the other during their cooking. We wanted a way to make cooking easier since we are in a world where things are faster and easier.

We get mixed reactions to the name "omoalata". Some people are wowed by it, while others ridicule the name and make fun of it. But because we are confident in it and proud of our heritage we are not moved. I am sure if we translated it in some other language for instance, people would think it cool, but because it's in our native Yoruba language that some people take the name for granted.

4. What will you say is unique about omoalata?

One of the main things about our product is that we are trying to replicate the exact thing that you do in your house. We are not trying to do a processed tomato paste, we are simply trying to cut your cooking time and make the process easier. We want to do exactly what you would have done yourself if you went to the market to buy your tomato and pepper. So because of that we decided from day one never to add any form of preservatives. We keep getting suggestions and pressure from people about preservatives e.g. "why don't you just add preservatives so you can sell in stores that have no freezers?". Especially because we are a growing business, we are expected to want to jump on these recommendations. However, we know that's not who we are nor is that what we are offering. Ours is an organic product and we intend to stay that way.

5. What are the main challenges you face and how have you overcome them.

The number one challenge is what everyone complains about in this country, POWER! Our business relies a lot on electricity supply. We grind, we boil and then we freeze. The freezing process is a lot of power and it means that we always have to have constant electricity. It also means that our grinding machines have to be run on petrol. Which is a lot more expensive than if we had constant power.

Another challenge we have is manpower. The casuals who work in the factory; ensuring they come at the right time, ensuring they follow laid down procedures. Especially for small, growing businesses like us who can't afford to employ them full-time yet, getting the right commitment is not easy. It's really been difficult but I know that as we go along though, it will get better and we will be able to balance it.

Acceptance from people is also one of the challenges we face. It's a new type of product and Nigerians are generally slow to adapt to change. So we have to do a lot of marketing and convincing, but the good thing about it is that for the people who have used it, their referrals go a long way. We are still in the process of getting all our certifications, so we have not done a lot of advertisements. I would say that we are gradually conquering that challenge of getting the word out there and convincing people to try the product. People are still stuck with the tradition of "oh I go to the market myself and I blend my own pepper mix myself", "how are you sure it is fresh, not too spicy or not spicy enough?" We know that over time we will get more and more loyal customers as they try it out.

6. How will you summarize your journey so far?

The journey so far has been interesting, tedious, frustrating, Lol!. But I am sure that is normal for any small start-up business anywhere in the world. I mean, we have the peculiarities of running a business in Nigeria, but when you remove the challenges of Infrastructure like electricity, I am sure that every other small business anywhere in the world goes through the struggles the frustrations and all that. But to be honest, it's been interesting.

There are days when you think oh I have made a mistake and there are days when you are so excited, especially when you get just one positive feedback. This makes you feel that it's all worth it because you are making someone's life easier somewhere. The feedback just gives you a lot of joy that someone somewhere needs what you're offering.

7. Given another chance, will you do this again?

Oh yes definitely, I mean without a question. I don't regret in anyway, going into this. If I were to rewind time, I would definitely go into it again!

Want to know where to find Mcpeppers? Well here's a list below, plus you can follow them on twitter, like their facebook page and follow their blog.

Rennies Supermarket
VGC Shopping Complex,
VGC Lekki Epe Expressway Ajah,
Lagos.

Rennies Supermarket
32A, Admiralty Way (near Tantalizers)
Lekki Phase 1 Lekki, Lagos

Petadis Place

0-5C, Close 7A, Opp. NICON Hotel

VGC Lekki Ajah,

Lagos.

Gravitas Supermarket

17, Emma Abimbola Cole street,

Off Fola Osibo Lekki Phase 1 Lekki,

Lagos.

Best Choice Mart

Shop K111, Road 5,

Ikota Shopping Complex,

Ajah Lagos.

Nazareth Supermarket

Babatunde street, Off Ogunlana Drive,

Surulere, Lagos.

Spendless Mart

2, Association Avenue (right turn before magodo estate)

Magodo, Lagos.

CCD Superstores

116, Ogudu-Ojota Road (Near GTBank)

Ogudu, Lagos

Royalmart Limited

Carlton-Gate Estate

Chevron drive, Lagos

Royalmart Limited

Crown Estate Shopping Mall,

Crown Estate, Ibeju-Lekki, Lagos.

Egole Shopping Mall

http://www.egoleshopping.com/

Cheers guys! Their other details are below, do the needful....

http://www.omoalata.com/
http://omoalata.wordpress.com/
https://www.facebook.com/OmoAlata
https://twitter.com/omoalata

+234 (0) 802 8736 502, 01-8544436

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Memoirs of a Lagos City Hustler (LCH) - Part 7 #LCH

Posted by Unknown Senin, 16 Desember 2013 0 komentar

Part 7......

Let me take you all back memory lane, I was kind of a bully in primary school, I'd always play the thief in "police and thief" and the "police" were scared to catch me. My school bag weighed nothing less than 30kg with stitches that served as war scars, my understanding maths 1-6, brighter grammar, queen's premier,

Macmillan English, all my notes from primary 1-5 were always in my bag and I would cry anytime my mum asked me to remove them. I remember taking at least 15 sharpened pencils to common entrance. I had my brown bata cortina and my Wednesday canvas.

This must be Kennedy and his cronies from way back! hahaha

I remember agbo, edet, wakama and odion, ada, ali and simbi etc, playing that game of opening pages and counting the number of people on the pages, table soccer, baba dudu, sisi pupa, plucking 'fruint', mangoes and apples, inventing things out of nothing, renting bicycles, nicking coins from our parents(we all did that, chai)! I had fun spending holidays with cousins or at the village, going on excursions, watching kiddie vision, waiting for 4pm for TV to come on; clapperboard was the best movie station, telematch, gboro miro, Sunday rendezvous. Such fun memories from the days of parlie soda, limca, tandi, dr pepper, ginger ale, Christmas clothes, cupboard TVs, daewoo racer, spin dial telephones etc

All these were just primary school experiences, some of us had more fun than others but we all had fun......what happened to all that?! Guess we got too busy growing up. Now I flip News channels and all I see is some bad news in Syria, Egypt or turkey or some train and plane crash. The environment is not friendly let alone subtle for we entrepreneurs. They say we(entrepreneurs) contribute mostly to the GDP of the country yet the dividends are hardly visible. We invest so much money, time, driving, bus jumping, backaches and headaches just to break even. Most of our '9-5' colleagues that envy the amount of time that we have to ourselves are the same that mock us when we ask them for loans. The Government isn't doing much about loans and incentives(how would they when they are busy stockpiling for the next election). Just a week back, I was pissed at Mofolusade (what! is Kennedy taking a shot at me, on my own platform?!) for spanking her boys because they refused to sleep, then I thought to myself; if I was out hustling all day and came home deadbeat and some 'fingerlings'(Na you go born fingerlings!) were running round the study while I was trying to calculate my daily expenditure, I'd probably kick them with a timberland boot.

But the honest truth is; we had fun in Primary(and some till university days) and now we decided to work our 'donkeys' off by ourselves while slowly gathering clients and a network of friends in order to build an empire for ourselves. When we all retire(ourselves and our 9-5 colleagues), they would be living off pensions and begging to invest in our businesses while we are on vacation with our laptops split between bloomberg and skype sessions with our staff and the accounts manager on speed dial to confirm cheques. If you are an entrepreneur struggling now, all you have to do is believe in your struggle and see it through. This we will do! No giving up. No sob stories about government and the environment to hold us back.

Its a Monday after-all, I'm outta here....the street is calling my native name. You can always follow and check out my favorite tweets on @4Qhen(I can't assure you sanity, maturity or responsibility though) like they say, I'm responsible for what I say not what you understand.

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Memoirs of a Lagos City Hustler (LCH) - Part 6 #LCH

Posted by Unknown Senin, 09 Desember 2013 0 komentar

Hi.... byeee (that's all I can muster right now). TIRED.COM!!

Part 6......

I was working my ass off on a research paper to submit as draft for my thesis(yes I'm an educated street boy with a MBA), my stupid modem decided to be a draw back and without hesitation, I carried my laptop and biked to the nearest internet Hotspot to continue my research(partly because I was a week due on submission and also wanted to leave my dark evil room that finds a way of keeping me indoors for days). I was minding my own business but couldn't resist noticing this rough guy beside me with an iPad, Blalackberry Q10, iPhone and a car key on his table, also a half bottle of champagne and a Mac Laptop. So much profanity and vanity couldn't let me concentrate besides, his command of English was a laxative to my bowels yet this guy was way richer than me, How?

After like an hour, he asked me if I could mask his IP(for non-geeks, that's when you hide your computer information and it looks like you are browsing from another country), I told him it was easy and did it in a flash and went back to my thesis, he drew his seat beside me and couldn't stop blabbing. He said if anyone else wanted to do it, they would have charged him 10,000 naira and I asked him if he would prefer to pay me rather than shut up to continue whatever he was doing. He begged if he could learn it from me and ordered a bottle of champagne for me, I told the waiter to hold on to it as I put him through. He gave me 30,000 naira after 2-Hours of teaching him.

I found out he was a 'game-boy'(yahoo-yahoo) and when I asked him why he chose that route, he asked me if I would prefer he robbed houses or be a nuisance to the society. I sat him down and gave him a lecture about businesses he could invest in, matured ethics(and not flashing your possessions). He was so intrigued, right there he registered for a course online at the University of Liverpool, we talked about investing in friends and real estate, a frontier business to have and building a house for himself. He was so excited about our discussion that he gave me 20,000 naira extra(don't know why they carry so much cash) and offered to take me out, I turned down his offer nicely and we exchanged numbers,he paid his bill and left.

I went to the bartender and asked how much a bottle of champagne cost and he said 25,000 naira and I politely asked him to refund 20,000 naira for my champagne paid by the dude and keep the extra 5,000 naira. He couldn't stop thanking me(you don't make that much tip in a week) and by the time I left the cafe, I was 70,000 naira richer(that's an average graduate's salary in Lagos) but with an incomplete thesis. I did not mind, I was ready to retry the annoying modem. It was almost closing time for the banks when I rushed in to deposit 65,000 naira into my account.

I do not support scams and frauds, but I see our leaders siphoning the country's wealth, I see no jobs being created, I see a frustrated education system, I see bad roads, I see an environment where entrepreneurs struggle to stay afloat, I see a failing legal and electoral system, I see the social media being used for the wrong reasons, I see petty 'kleptos' being jailed for life while 'politrobbers' ride around with sirens! If sharing knowledge and ideas could fetch me 70,000 naira in 6 hours, I might as well share with the devil himself, what counts at the end is who you impact change and knowledge to and how much money you get.....well I did both and reaped something.

Do have a great week entrepreneurs(and mum-preneurs) and don't forget to impact into someone and make this.......err.......PAPER!!!!

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Ninekay Stitches - Nkemdilim Adeniran-Adedokun #inthespiritofenterprise

Posted by Unknown Selasa, 26 November 2013 0 komentar

So we met Madam Tootsy, now let's meet Ninekay sticthes.

Are you preggies, listen up.....

Enjoy.....

Tell us about yourself

I am Nkemdilim Adeniran-Adedokun. I am by the grace of God the Founder and Creative Director of Ninekay Stitches, a Lagos based fashion designing concern with a lot of emphasis on the need of pregnant mothers and their newborns. Before I started this business in 2010, I was in the banking industry for six years during which I worked towards setting up a structure for what is my dream. I resigned in 2010 and went straight into this business.

I gained a degree in Mathematics Education from the Delta State University Abraka and a Masters in Educational Psychology from the University of Lagos, Akoka. I have also done a few courses in Fashion Designing, Fashion Management and Entreprenurship home and abroad. I am an Alumnus of the Enterprise Development Centre of the Pan African University and a Goldman Sachs Scholar. I am currently on a one year Fellowship with Vital Voices VVGrow program to support my goals as an entrepreneur and leader of a small and growing business.I am married and God has blessed us with children

Tell us about your business

At Ninekay Stitches, We specialise in the design and manufacture of maternity clothing as well as the complementary accessories such as pre-packed hospital bags and nursing covers for expecting and nursing mothers respectively. We produce custom fitted maternity wear for special occasions (made to order) and ready to wear clothing( office and casual maternity clothing ) .

Our pre-packed hospital bags have been carefully packed for mom and baby, containing basically all the items an expectant mom would need for delivery. All packed in a bag suitable for travel even after delivery. We have our made in Nigeria nursing cover,suitable for our weather. I am an advocate of exclusive breast feeding and with our nursing cover you have no excuse. Lol. Our products are readily available and can be delivered to your door step.We also offer other services such as maternity photography, personal shopper and other tailored services our clients might need.It's our ultimate goal to make our target customers stylish ,comfortable and free of stress before and after delivery.

How did you get into this line of business

It was the choice I made out of a couple of other things that I thought I would like to be as a child. I always knew that I would be working for myself at some point and so when I started getting the exhaustion vibes from Banking, I began to consider which of those things I would love to do.

One of the things I thought about growing up was Wedding Planning and then Fashion. At the end of the day, I chose fashion designing. I thought of the need to do something really different and then the experience that I had getting affordable and comfortable clothing during pregnancy inspired me into starting a maternity line, which we have continued to grow since 2010

What inspired you

I pray to and trust God a lot to give me directions about what to do and so I would say that this relationship with God led me into the actualization of this particular dream that I am living. I also noticed that each time I was pregnant as a bank staff, I needed to rely on clothes that came from outside the shores of Nigeria to feel comfortable, I felt this was totally unacceptable and thought that, God helping us, we could make a difference. It is the same reason why we have introduced the accessories, just to make life easier for professional ladies who do not have all the time to go shopping by themselves.

What are the main challenges you face and how have you overcome them

I will share one or two of those with you. A major challenge is that fact that the business environment in Nigeria is so unfriendly. Apart from the demands of setting up your business, you have to deal with so many other issues that should be the responsibility of government. For instance, you need electricity, you need water and all that. Running after these on your own increases your overheads.

Funding is also one major challenge that one has faced. There are no long term financing options with reasonable interests in this country so you have to sort it out yourself. Another challenge is the quality of workmanship. Many of our tailors do not just have the right work ethic and so we struggle with that. However time is teaching us deal with that and God’s wisdom and favour is helping out on the two other fronts.

How will you summarise your journey so far

It has been a learning curve in which God has really been there for us. We see the future as very bright and promising.

Given another chance, will you do this again

I most definitely will do this again. We are here to fulfil a purpose and I am very happy with the way that God has continued to deal with us and help us, it is a venture in which I have found a lot of joy and satisfaction and so there is even no debate.

You know what to do, contact;

8 Sura Mogaji Street,off coker road,Ilupeju,Lagos
08023211428,08063180647
ninekaymaternity@gmail.com
www.facebook.com/ninekaymaternity
Twitter:@NinekayPreggie
www.ninekaymaternity.com.ng

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Tootsy Interiors and more - Oluwafunbi Fatore #inthespiritofenterprise

Posted by Unknown 0 komentar

Hello fam! Again today I have two entrepreneurs to showcase, both ladies are "onise owos" crafts women in simple english. They turn fabric into useful products. We'll start with the interior designer cum events planner.

Let her introduce herself and share her story - straight from the horses' mouth!

Enjoy.....

Tell us about yourself

My name is Oluwafunbi Tokunbo Fatore. I am an Insurer by day, interior decorator and events manager by night.

I am happily married with 2 adorable children. My personality is that of a quiet and private person but I am a fun loving person, enjoy shopping a lot and I am a go-getter.

I am the chief responsibility officer of Tootsy Interiors and more services.

Tell us about your business

Tootsy Interiors and more services is an interior decorating and events management outfit. We have been in existence for quite a while now. For our interior decoration arm, we make fitted bedspreads, duvets, throws, furnishings and curtains to various customers’ specifications especially using color preferences.

Our expertise falls in the expanse of rendering consultancy services for clients in assisting to organize their events, manage and coordinate them.

How did you get into this line of business

It all started when a certain wealthy aunt was having a birthday party and we all couldn’t think of something really nice to give her that she doesn’t already have (You for call Trezorlandia naa). It was a great task ahead of us, but later on that day in my room, it just occurred to me that we could give her a bedspread. Not just an ordinary one but a customized bedspread, different from what she could be used to.

Then, we thought of a pattern, and went off to the market, picked a nice fabric, got laces, ribbons and elastic, and then got a tailor to get the exact design we had in mind. On the d-day, we wrapped it beautifully and presented it. Unfortunately, we forgot to put our name on the wrapper.

A week later, when my mum saw her, she asked if she liked the bedspread, and she was like ‘wow’ she liked it, and even laid it on her bed immediately she opened it, but couldn’t find the name of the giver. She asked to know where we bought it from and could bet it cost quite a lot, but proudly my mum made her realize we made it specially for her. She then requested for another one, but that this time, she was willing to pay for it.

Subsequently, for the next set of functions we have had, we made and gave out different sets of bedspreads, and the responses we got were always the same. One day, God just gave me this idea, that we could actually make money out of this concept and that was how we started the interior decoration business.

For the events management and consultancy arm of the outfit, it has always been there right from youth. You see, my mum is a master planner, she has always had her hands full; she was either planning for someone’s engagement, or wedding or birthday or graduation just name it; that was when I picked up the interest. I guess the saying an apple never falls far from the tree is true.

After school, some of my close friends and I decided to form an events company, and I went for training and certification in event management. We planned a couple of events before we all went our separate ways.

Later on naturally, when it was time for my sister’s introduction, I took it as an opportunity to start off. So I was the event planner for the ceremony. I also coordinated my own wedding, which saved me cost and gave me more experience which I used in planning my sisters’ wedding.

What inspires you

My inspiration comes from what I hear, what I can see, my past works, and my intuitions.

When my clients appreciate what we do for them, I am inspired to do more.

What are the main challenges you have faced and how have you overcome them

Unfortunately in the past, we have had clients who could not pay for our services on the onset of the job and still refused to balance off afterwards, this has led to unbalanced books and a lot of debt which has affected our stock and purchase orders. Due to this, we have made decisions to only give credit to those who have been faithful or credit worthy.

Another challenge we faced was delivering by hand through public transport, this brought about a lot of stress until we were able to purchase a utility vehicle for this purpose.

We also faced the challenge of creating awareness for our products and services, but we are currently looking for ways to position ourselves in better ways through mediums like; print media advertising , though we did a couple of that, but we had to stop because it was not bringing in the much expected clients.

Funding to expand is also a challenge. We intend to have our own fabric factory where we can make our own designs and give our clients the opportunity to come in and choose what they want for their homes or offices.

How do you balance your business with your day job

It’s a passion, so after my routine work, when I get home I work sometimes till late to get some things done. When I get urgent orders, I just pass it on to my partner and things get moving, in which of course decisions are coordinated.

Also; I attend to my family needs, and do some work before finally retiring for the day. I also work on the weekends, as they are my main free days and I ensure things are moving on as expected and properly coordinated.

How will you summarise your journey so far

Hmmm, surprisingly tasking because I thought it would be easier at first; but I find it enjoyable as nothing is more fulfilling than going after your passion.

Given another chance, will you do this again

Over and over and over again.

You know you need to change those sheets! Contact Tootsy Interiors;

Call - 08026589268 , 08099000854

Add - 7B01F026

FB - Tootsy Interiors

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Sora Tulip - Hilda Shangotola #inthespiritofenterprise

Posted by Unknown Selasa, 19 November 2013 0 komentar

Market women can lie ehn!! It takes all the patience in the world to deal with them and keep your sanity. The hamper season is here and I am trying to dot my Is and cross my Ts. I haven't started importing these things myself yet because my current volume will not justify the headache and expense - Have you ever tried to deal with our customs or agents here?! Whew, I know a few sour stories. Naa men!

Anyway, so I go to this supplier, identify the bag I need and negotiate a price with her, then I go back to raise the money because when I asked, madam do you have up to 100, she goes aah, o po! O wa ni store. Isokay! I return with the money expecting to pick up my bags in batches, alas! Madam could not even gather 10. What da hell. These things frustrate me. This is why at yesterday's GEW event, I had to disagree with a facilitator who said we should never say no to our customers! Sometimes it is better to say no I don't have or I can't do it than string your customer along only to dash their hopes in the end. It's just plain wrong. Period.

Enough with my ranting. Its #inthespiritofenterprise day!! Whoop whoop! The entrepreneur I am showcasing today has her day job still. I am happy to share this because it'll bring another perspective to entrepreneurship. There is no rigid way or approach to business, while some take the plunge and swim immediately (or sink too), some joggle the ball for as long they need to. Our circumstances differ and we should respect that.

Hilda is a fresh London returnee (i just had to throw that in, and don't ask me why, I don't know, okay). During my chat with her, I was like fresher and she said "you can take the girl out of Naija, but you can't take Naija out of the girl" hahaha. Apparently, she is still very in touch with her base. I know many returnees who had to spend a whole year debriefing and adjusting! I can't blame them. Hilda on the other hand has hit the ground running.

Let's meet her shall we;

Tell us about yourself

My name is Hilda Shangotola and I'm 26 years old. I have a degree in Information Technology from Greenwich London College and I moved back to Nigeria in January 2013 (see what I mean! Less than a year).

What is Sora Tulip about

My business is focused on fruit displays. Fruit displays add color and glamour to an event plus its an edible and a healthy option for guests. Clients can also order fruit displays for loved ones, perhaps to say "I love you","Thank you" and "Congratulations" (That'll be so cute!! or marry me maybe). Fruit displays include fruit bouquet, fruit table, watermelon carving,chocolate covered strawberries, fruit kebabs and the list goes on.

What inspired you to go into this

The name represents my inspiration for the business. The S and O are my late father's initials, while the R and A are my late sister's initials. Tulip is a flower that comes in variety of colors just like fruits!

I am also inspired by the need to stay healthy. We eat too much artificial and processed food (canned etc) and these kind of food have been known to be a contributing factor to cancer and other illnesses due to chemicals used as preservatives. We can never eat too much fruits and vegetables. Infact we should binge on them more often (hmm, wahala dey o).

How has the journey been so far

The journey has been good, just baby steps for now and I have had lots of positive responses and enquiries about what I do and the business has a lot of potential. One or two people have even shown interest in investing in the business.

How do you balance Sora Tulip with your Job

My job comes first, once my work day ends, I resume Sora Tulip. My weekends are also dedicated to the business.

What are the challenges you face

The main challenge is electricity. The use of refrigerators is vital in this line of business and since we live in a country where we have no stable light, it becomes a problem. But I have alternatives on how to get things going regardless.

Where do you see the business in the future

My vision for the business is for it to grow rapidly and become a household name as the to go place for healthy fruit displays and be part of people's memories for many years to come.

Tell me how you can look at this and not give Hild a ring! Quit binging on all those things that make you have to hit the gym desperately, call Sora Tulip;

Facebook Page - https://www.facebook.com/soratulip

Twitter - @soratulip

email - soratulip@gmail.com

BBpin - 7B63e616

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Global Entrepreneurship Week Kicks off! 16/11/2013

Posted by Unknown Jumat, 15 November 2013 0 komentar

The long awaited week is here. The week for celebrating entrepreneurs and entrepreneurship. If you are in Nigeria and haven't registered yet for any of the activities in Nigeria, please do so here;

GEW 2013 Registration

The event kicks off tomorrow with a walk, it's going to be fun trust me, so get out of bed early tomorrow and come join us at 7am at the VI campus of the Enterprise Development Center. I know many of us could use some exercise too, hehe!! Don't be lazy now, come out and walk for entrepreneurship! Let's make those office workers jealous. :-)

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The Land Is Green - Kehinde Olagbenjo(co-founder) #inthespiritofenterprise

Posted by Unknown Selasa, 12 November 2013 0 komentar

Our entrepreneur today is more like a "Multi-preneur". You'll understand why I call him this when you read his interview. Kehinde is an octopus. Lol. He also has a lot of experience working with entrepreneurs and so I took the liberty of picking his brain to get some tips for us! So get your notepad and pen and take notes! Hehe.

Enjoy.....

http://www.lifewithoutpants.com/ - Another cool site for entrepreneurs and I love this picture!

Tell us about yourself

I am kehinde Olagbenjo co- founder The land is green limited. Associate consultant SME Business Platform and the CEO of 3m Global Resources Limited, an IT and media services firm set up to offer IT and Media services to businesses and individuals with the goal of helping them increase their customer base and sales through cost effective Bulk SMS messaging (www.smsmak.com), Website Design and development ,e-Commerce business www.alaba-intl.com and (www.madeinnaija.com.ng)

We also train SMEs (small, medium enterprise) and We have organised several seminars that have changed businesses positively and published over 20,000 business bulletins.

As a writer I have co-authored the best selling Book -The Land is green for Entrepreneurs. And finally we run a weekly radio program for SMEs (SME Business Platform) on inspiration 92.3Fm every wednesday by 3.30pm.

Last year I won 2 awards by Nigerian Entrepreneurship Recognition Awards As the most outstanding website designer of the year for alabaonline www.alaba-intl.com) and 2012 S.D.E.A (Success Digest Enterprise Award) young entrepreneur of the year.

How did you get into business?

I have been nurturing the dream of owning a business since when I was young. My mother ran a couple of businesses and I also I sold one or two things when I was young and when I got into school to study mass communication I fell in love with a course, Entrepreneurship development program. Today I am on my own and I have been helping people to run their businesses also.

How did you finance your businesses?

Apart from having my own businesses I am a multi-talented person, I play and direct music productions and from this I was able to raise about N60k for my first book. In 2008 and I raised another N150k through my savings as well as a loan from a friend to register my first business name and start my sms business in 2010

Starting a business is not expensive if you have the right knowledge and relationship.

Having worked with a lot of entrepreneurs, what would you say is their greatest challenge doing business in Nigeria?

From my experience over the years as an SME consultant I have come to understand that money is not the reason many have not launched their business idea, but the lack of determination and skill.
For you to succeed in life you have to start with what you have not with what you don't have. To get anywhere in life, you have to start from somewhere or else you will get to nowhere.

There is always something you can start with in life. The issue with SMEs is that we tend to focus on what we don't have and neglect what we have.

There are many free things around you that you can use to start your business but the question is, how have you been able to identify what you have? Can you use what you have to the advantage of your business? People are afraid to invest in new business ideas so there is a level you have to push your business to before you can begin to attract investors.

Another thing is, lack of quality information and wrong mindset. The way an entrepreneur thinks is different from the way an employee thinks. It will be impossible for you to become an entrepreneur with your employee mindset. You have to think like an entrepreneur. Being a successful banker, manager does not guarantee you that you will succeed as an entrepreneur because most employee think about salary increment, security, strike, public holiday, thank God is Friday and you can’t control a successful business with such mentality.

You have to start thinking as an entrepreneur. Entrepreneurs think about ideas, risk, opportunity, freedom, expansion and so on. For you to succeed as an entrepreneur you need to get information on entrepreneurship.

What will advise would you give to anyone looking to start a business

They need the following;

1. Business idea- and you must understand that there is difference between business idea and business opportunity. It is not every business idea that will lead to business opportunity.
For you to call your business idea a business opportunity you must ask yourself the following questions

A. Will my business idea solve a problem for people?

B. Are people desperate or willing to have my business idea or is my business idea relevant to their needs?

C. Is there a market for my business idea or people willing to buy my solution?

D. Do my target audience have the resources to pay for my business idea?
You need to answer these questions correctly to know if your business idea can be translated into business opportunity.

2. Develop a business plan for your business idea. Organise it in a way that it will be attractive to investors. Nobody will invest in you without a business plan.

3. Start with what you have. Before you will convince people to invest in you they want to see that you have put in something yourself. Use free resources around to promote your business.

4. Develop strong relationship. I have achieved many things in life and business due to quality relationships. There are lot of things you will get for free or at a reduced price if you build strong relationships.

As an entrepreneur you must not only discover, recognise or perceive business ideas, it goes beyond that. As an entrepreneur you are a leader and you must be able to manage what I called six Ms of management in order to run a successful business.

1.Man - (e.g staff, customers, partners etc)
People are key to the success of your business and you must learn how to manage people if you must succeed in life. Even if you have few resources and you know how to manage people you will succeed

2.Machine - depending on your line of business as an entrepreneur you must learn how to manage your equipment very well for you business success.

3.Money- capital for investment. As an entrepreneur you must learn how to manage your fund very well. Lack of money management is one major reason many entrepreneurs fail.

4.Market- this refers to your potential customers, your target audience, your niche market. Your product/service is not for everybody, identify your market and draw a plan on how to get to them.

5.Management –leadership- no business will grow beyond the owner. Show me your leader and I can predict the future of your business. When you grow as a leader your business will grow as well.

6.Method – your style of leadership and your method of running your business.